'Ultra-Processed' and 'Synthetic' Are Flawed Terms

The terms “synthetic” and “ultra-processed” are widely (and opportunistically) used as warning labels and marketing strategies. Although they sound scientific, both rely on the same flawed logic: judging substances by how they are made rather than what they actually are. The body responds to molecules and nutrients, not to whether they came from a factory, a farm, a kitchen, or a pinball arcade.