Every fall marks a series of cancer awareness months — Prostate Cancer Awareness in September, Breast Cancer Awareness in October, Lung Cancer Awareness in November. This year, we ought to celebrate the significant decline in mortality across each of these diseases – due in part to lifestyle changes, early detection, and better treatment options – but we must also consider how sophisticated technology and personalized treatment options are enabling more people with advanced cancer to manage and live with their diagnoses for the long-term.