Our nation's demographics are shifting, and with those shifts come challenges and—more important—opportunities for growth.
No industry feels it more than healthcare.
The Cultural Demographic Shift (CDS) is my term for what happens when segments of the population reach critical mass or numbers sufficient to have a significant effect on what we do and how we act. It is the most significant shift of the 21st century—especially for an industry like healthcare, where cultural differences affect how people seek care and where they get their health information.
