The Millennial Obsession With Self-Care

The Millennial Obsession With Self-Care
Beth Nakamura/The Oregonian via AP

Why are millennials so dedicated to self-care, while their parents are considerably more averse to the phenomenon?

There is one generation that has been consistently defined by its obsessions: avocado toast, memes, Harry Potter ... and self-care. They are often perceived as entitled snowflakes, but millennials might be the generation of emotional intelligence.


Self-care existed long before millennials did. Ancient Greeks saw it as a way to make people more honest citizens who were more likely to care for others. In her 1988 book, A Burst of Light, Audre Lorde wrote that "caring for myself is not self-indulgence, it is self-preservation and that is an act of political warfare."



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