FTC Fines Lumosity for Deceptive Brain Health Ads

You’ve probably seen or heard ads for the brain training app Lumosity boasting that its games were designed by neuroscientists and were scientifically proven to help stave off Alzheimer’s as well as improve real-world cognitive performance. Well, you won’t be seeing those ads anymore. Lumosity maker Lumo Labs are now banned from making such claims as the result of a multimillion-dollar settlement with the Federal Trade Commission, the agency said today.

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